Author of this article：Marshall
Introduction
In the era of AI services，Customer tolerance for the pre-sales and after-sales experience is declining sharply。 The latest research shows that，78% of consumers have given up buying due to a bad customer service experience, and 90% of customers even said they would stop communicating with the brand。 This means that if a company cannot provide an efficient, smooth, and intelligent customer service experience, customer churn will directly affect sales and brand reputation, especially in industries such as gaming, finance, and services. The difference in customer service with competitors can even close the gap by more than 70%!
However, in reality, many companies have many challenges in pre-sales and after-sales service, including the following three pain points.：
- High proportion of repetitive problems: Common problems such as registration, payment, use, and after-sales take up a lot of labor time；
- Registration and purchase guidance is not smooth: Potential customers are easy to lose in the process；
- Difficulty communicating in multiple languages: High cost of cross-regional services and low communication efficiency；
In view of the above pain points, companies urgently need a kind ofIntelligent, automated, full-link pre-sales and after-sales service solutions, And Mixdesk is an ideal tool specially built for this scenario to help enterprises improve efficiency, optimize the user experience, and reduce operating costs.
Solution 1: AI intelligent response, automatic handling of high-frequency repetitive problems
In view of the pain point of “high proportion of repetitive problems”, Mixdesk passed Dedicated AI customer service + custom knowledge base Achieve automated reception and efficient processing：
- Knowledge base customization: Enterprises can organize common problems such as registration, payment, use, after-sales, and discount activities into a standardized knowledge base, and AI will automatically learn and answer accurately.；
- 7×24 hours online: AI receives customers around the clock, without manual duty, and can guarantee a second-level response, calmly responding to customer inquiries during peak periods.；
- Efficiently handle high-frequency problems: After setting up the knowledge base, about 80% of repetitive inquiries can be solved independently by AI, which significantly reduces the pressure on manual customer service.；
- AI smart quotation: When customers ask about product or service plans, AI can automatically generate accurate preliminary quotation plans based on the demand information provided by customers, greatly reducing the workload of manual customer service in the quotation link.；
- Automatically trigger promotion push: AI can proactively send recent discounts or event information based on the timing of customer interaction, and guide users to register, purchase, or complete the next step.；
- Smart tags and data precipitation: AI combines automated workflows to automatically identify and label customer intentions to facilitate follow-up statistics, analysis, and optimization of customer service strategies.
This solution allows enterprises to respond to a large number of standardized consultations around the clock, greatly reducing labor costs and operational pressure. When encountering a large number of customer consultations on holidays, the customer experience can still be guaranteed not to be affected!
In the cryptocurrency industry, Mixdesk has established in-depth cooperation with K Company to help K company build common problems into a dedicated knowledge base document for AI to learn, covering 8 categories of 300+ standard scenarios such as transaction rules, account management, and technical operations.
Now more than 85% of duplicate problems can be solved by AI, whether it is KYC authentication, user agreement interpretation, transaction bonus collection, liquidation trigger... pre-sale, in-sale, and after-sales comprehensive coverage!
Solution 2: Intelligent guidance, optimize the whole process of registration and purchase
In view of the pain points of “registration and purchase guidance is not smooth”, Mixdesk passed Automated workflow + AI intelligent reach, To realize the optimization of the whole process of users from entry to conversion：
- The first entry is automatically welcome: Through the automated workflow, when the user enters the consultation channel, the system will actively send a welcome message. For users from different channels and languages, personalized welcome words can be set to ensure that every customer can get an interactive experience that fits the scene.；
- Multi-round tracking and intelligent branching: For users who do not respond immediately, the system will add messages within a set time to continuously attract users to participate; for high-intent customers, intelligent distribution of manual customer service can be set up to ensure maximum conversion.；
- Status recognition, accurate push：
- Unregistered user → AI automatically sends registration links, registration step guidelines and recent event discounts to reduce the registration threshold；
- Registered user → Push recharge benefits, preferential information or VIP rights and interests to guide consumption transformation and enhance usersLife cycle value (LTV)；；
- Closed loop operation: After the user completes the registration or purchase, the system can trigger follow-up guidance or reward activities, and send regular mass messages to purchased customers to increase the repurchase rate and form a complete conversion closed loop.
This solution ensures that potential customers receive timely and accurate guidance at key contact points, significantly improving the conversion rate of registration and purchase, while reducing manual intervention and improving operational efficiency.
In the chess and card entertainment game industry, Mixdesk has joined forces with M Division to comprehensively manage customers at all stages of M Division through AI combined with automated workflows, and the new user registration rate has increased by 25% and the payment rate has increased by 18%!
Mixdesk
AI Agent
Solution 3: Multi-language support to break down communication barriers
In view of the pain points of "multilingual communication difficulties”, Mixdesk provides Intelligent multi-language recognition + real-time translation Solutions to ensure smooth communication between users across regions：
- Automatic language recognition: The system can automatically judge the user's language based on the customer's browser language or conversation content, and supports automatic switching of multiple languages to ensure that the content sent by AI and automated workflows accurately matches the user's language.；
- Real-time translation：Manual customer service can communicate barrier-free with customers around the world using their native language. The system has a built-in high-precision translation function, which can complete the translation instantly in the workbench without switching third-party tools.；
Through this solution, companies do not need to recruit a large number of multilingual customer service, they can provide global users with a natural, smooth and efficient communication experience, improve user satisfaction, and be more efficient when expanding their global business.
Conclusion
Facing the challenges of high repeatability, high labor costs, and difficulties in multi-language communication, Mixdesk uses AI intelligent response, automated workflow, and intelligent guidance to achieveAbout 80% of repetitive problems are automatically handled by AI, User turnover rate increased 25%, Increase in repurchase rate 18%, Reduce labor customer service costs 50%。
With Mixdesk, companies can not only easily cope with repeated inquiries and peak pressure, but also accurately guide users to register and repurchase, create higher value with less manpower, and upgrade customer service efficiency, user experience, and business growth simultaneously. Upgrade.
Mixdesk is an overseas multi-channel intelligent customer communication platform that can unify multiple channels such as Facebook, Instagram, WhatsApp, Line, Telegram, and Email to help companies communicate and serve customers. Mixdesk also supports AI employee functions, allowing enterprises to achieve more efficient automated customer service.
