The complete strategy of WhatsApp Business automatic reply settings: from zero configuration to advanced skills

Author of this article:Miya, Search engine optimization expert

As the preferred communication tool for more than 500 million merchants around the world,Automatic reply for WhatsApp BusinessThe function can significantly improve customer response speed and satisfaction. But many users are still confused:How to configure the automatic reply correctly? How to avoid being titled? How to unlock advanced features?

This article will provide a detailed graphic tutorial covering basic settings, compliance points, scenario templates, and enterprise-level expansion plans to help you maximize the automation capabilities of WhatsApp Business.

1. Key preparations before setting up: avoid titles and enhance effects

In configurationAutomatic replyBefore, you need to complete the following basic settings to ensure that the function is compatible and effective:

  1. Verify business information
    • Go to "Settings →Business Tools → Business Information" and complete the company name, address, and classification (such as “retail” or “catering”).
  2. Set business hours
    • Path: Business Tools →Business Hours→ Select working days/holidays.
    • attention: If the business hours are not set, the "Leave Message" function will not be enabled.
  3. Prepare the content library
    • Organize commonly used reply templates (such as return policies, price lists), pictures/PDF files (such as menus, service agreements).
    • Compliance red line: Avoid adding external links to the auto-reply (unless linked to the WhatsApp Catalog).

two、Detailed explanation of basic settings: Step-by-step configuration of 4 types of automatic replies

Greeting Message (Greeting Message)

  1. Functional positioning: Triggered after the customer contacts for the first time or after 14 days of no interaction, it is used to establish a professional image.
  2. Setup steps

① Go to "Settings →Business Tools → Auto-reply →Greeting Message".

②Turn on the switch and edit the message content (limited to 1000 characters).

③Select the trigger condition: “First contact” or "No interaction for 14 days".

  1. Sample templates and optimization techniques
  • Basic version: "Hello! Welcome to contact [brand name]. If you need to inquire about orders, make appointments or consult promotions, please feel free to leave a message! ”
  • Optimized version: "Hello! Here is [City name+ core services, such as'shenzhen Cross-border logistics service provider’], which supports global air/sea freight inquiries, reply to ‘Freight'to obtain a real-time quotation form! ”
  1. Precautions
  • Disable promotional terms (such as "limited-time discount”), otherwise it may be marked as spam.
  • You can insert a link to the product catalog (you need to upload the product in the Catalog in advance).

Away Message (Away Message)

  1. Functional positioning: Automatic response during non-business hours to reduce customer churn.
  2. Setup steps

① Go to "Settings →Business Tools → Auto Reply →Leave Message".

② Turn on the switch and select ”Send only during non-business hours" or "Send all day”.

③Edit the content of the message, it is recommended to add emergency contact information.

  1. Scenario template
  • Retail store: "当前It is currently non-business hours (open daily from 10:00-22:00), you can check the frequently asked questions by yourself: 回复Reply to ‘1'to check the store address ➤Reply to‘2'to get today's coupon 紧急Contact the store manager urgently:++86 138-XXXX-XXXX”
  • Cross-border e-commerce: "️️Pay attention to the time difference! Our customer service team will be online in [time zone, such as ‘GMT+8 9:00’]. If you need to check the logistics order number, please send ‘#order number’ (such as #123456) directly. ”
  1. Pit Avoidance Guide
  • If you close your Business account, all automatic replies will expire.
  • Avoid using vague promises such as ”reply immediately“ and ”deal with it as soon as possible".

Quick Replies (Quick Replies)

  1. Functional positioning: 20 preset templates are quickly called, saving 90% of the repeated input time.
  2. Setup steps

① Go to "Settings →Business Tools → Quick Reply".

② Click "+“ to create a template, enter the abbreviation (such as ”/address") and the complete content.

③When chatting, enter “/" to bring up the list, or press and hold the message bubble to select "Save as quick reply”.

  1. Advanced skills
  • Variable personalization: Use variables such as {customer name} and {order number} in the template (you need to enable “dynamic fields” in the business information in advance). Example: "Dear {customer name}, your order {order number} has been shipped, and the waybill number: {Logistics order number}. ”
  • Multimedia integration: Add a link to the image in the text (you need to upload the image to the Catalog first): "Reply to the 'menu'to view today's recommendation [Image link]”

Order Notifications (Order Notifications)

  1. Functional positioning: Automatically push delivery and logistics status updates, and connect to e-commerce platforms (such as Shopify and WOOCERCE) through the API.
  2. Configuration process

① Go to "Settings →Business Tools →Order Notification → Connect to the e-commerce platform”.

② Follow the guidelines to complete the API authorization and set the trigger conditions (such as “shipped” and “delivery failed”).

③Customize the notification template to ensure that it contains key order information.

  1. Sample template
  • Shipping notice: “🚚您的订单#123456已由[物流商]揽件,运单号:SF123456789。点击追踪:https://example.com/track/SF123456789”
  • Sign for reminder: "The package has been delivered! Please check the integrity of the product. If you have any questions, please reply to the ‘after-sales’ application for processing within 48 hours. ”

3. Advanced skills: 3 Strategies to break through official restrictions

  1. Keywords trigger automated processes

Simulate intelligent customer service through "Quick reply + manual rules":

steps

  • Create keyword templates: such as “Return →/Return Policy" and "Logistics→/Logistics Inquiry".
  • Inform customers: "Reply to keywords to get self-service help (such as 'turn’ and 'Exchange code')’.

Applicable scenarios: Pre-sales consultation, order tracking, after-sales application.

  1. Multilingual customer support

Configure multilingual replies for cross-border customers:

method

  • Create quick replies in different language versions for the same function (such as "/address_en” and "/address_es"”.
  • Manually switch languages based on customer historical conversations.

Tool alternatives: UseThird-party tools such as MixdeskRealize automatic language detection and reply.

  1. Customer stratification and precision marketing

Use a combination strategy of Labels and automatic replies:

Operation flow

  • Label according to customer behavior (such as “high intention” and “placed order")
  • Set up differentiated automatic replies (new customers: send welcome message + coupon. Old customers: push exclusive activities for members)

4. Enterprise-level solution: Use Mixdesk to expand the boundaries of WhatsApp automation

For large and medium-sized enterprises with an average daily message volume of more than 100+,WhatsApp BusinessThe basic functions may face the following bottlenecks:

  • Functional limitations: The conditional branch cannot be set (such as “if A, reply to B, otherwise reply to C”).
  • Efficiency bottleneck: Lack of cross-platform integration and AI semantic understanding ability.
  • Management challenges: Multi-account, multi-customer service team collaboration is complicated.

Mixdesk Provide a one-stop solution:

  1. Comparison of core functions
  1. Scenario case: Cross-border e-commerce customer service automation
  • Problem identification: Customer message: “My package shows that it was signed for but not received! " → AI automatically marks it as "logistics exception".
  • Automatic processing
    • Trigger reply: “The logistics provider has been contacted for you to verify, and feedback is expected within 2 hours. As an apology, I will give you a ¥20 coupon (click to redeem). ”
    • Create work orders synchronously and assign them to the after-sales team.
    • Automatically push after the logistics update: “Your problem has been resolved! The package has been retrieved and resubmitted. ”
  1. Authorized connection: Bind the WhatsApp Business account in the Mixdesk background. (Refer to the help document:How to integrate WhatsApp)

Act now: 👉 Click to visit Mixdesk's official website, Get the right to try enterprise-class automation tools for free!

6. From basic to excellent, build a WhatsApp intelligent customer service system

By rationally configuring WhatsApp Business automatic replies, companies can shorten the average response time from a few hours to seconds, while freeing up customer service manpower to deal with complex issues. For scenarios that pursue ultimate efficiency,Mixdesk Such tools can break through the limitations of native functions and realize truly intelligent communication.

Suggestions for next steps

  • Configure WhatsApp Business Basic auto-reply now.
  • Analyze common customer questions and optimize quick reply templates.
  • When the message volume grows to an average daily 50+, access Mixdesk to start an automation upgrade.

Click the link now to explore more WhatsApp business growth possibilities:https://mixdesk.com/

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