{"id":3800,"date":"2025-08-07T17:43:52","date_gmt":"2025-08-07T09:43:52","guid":{"rendered":"https:\/\/mixdesk.com\/blog\/?p=3800"},"modified":"2025-08-11T14:36:49","modified_gmt":"2025-08-11T06:36:49","slug":"travel-ai-agent","status":"publish","type":"post","link":"https:\/\/mixdesk.com\/blog\/en\/travel-ai-agent\/","title":{"rendered":"[Case interpretation] ROI increased by 45%! Mixdesk helps the transformation of AI customer service in the tourism industry!"},"content":{"rendered":"

Author of this article\uff1aMarshall<\/a>, MIXDESK Overseas Research Institute<\/em><\/p>\n\n\n\n

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With the gradual liberalization of China's tourism policy and the strong rebound in international travel demand, more and more foreign tourists have come to China to travel, drivingInbound travel to China<\/strong>The market has entered a period of rapid growth. Data show that as of the first half of 2025, the number of foreign tourists to ChinaYear-on-year growth of more than 39.2%\uff0c<\/strong>Chinese tourism companies have ushered in unprecedented development opportunities.<\/p>\n\n\n\n

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Source: China Tourism News Network<\/em><\/figcaption><\/figure>\n\n\n\n

However, the complexity of global customer service has also become a yoke that restricts the development of enterprises. For example, our partner Company G has encountered the following headache problems.\uff1a<\/p>\n\n\n\n

Multilingual services are difficult to fully cover\uff1a<\/strong><\/p>\n\n\n\n

Most tourist customers come from different cultural backgrounds, involving nearly 20 major languages including English, Russian, Arabic, Japanese, Korean, etc. Traditional customer service teams often only cover about 40% of popular languages, and the delay in instant response in multiple languages is more than 15 minutes, and the delay in response in small languages is more than 15 minutes.The customer churn rate is as high as more than 30%\uff0c<\/strong>Seriously affect customer satisfaction and conversion effect.<\/p>\n\n\n\n

Customer inquiries skyrocketed during the peak season, and it is difficult to flexibly adjust the service manpower.\uff1a<\/strong><\/p>\n\n\n\n

Taking the Easter period as an example, the customer service consultation volume of Company G during the peak seasonSoared to 7 times the off-season\uff0c<\/a><\/strong>As a result, the temporary expansion of customer service was as high as 250%, and the idle rate of customer service in the off-season exceeded 35%, resulting in a lot of waste of resources. The average daily effective service time of manual customer service is less than 5.5 hours\uff0cRepeating simple questions accounted for more than 60% of answers%\uff0c<\/strong>The overall human efficiency is far below the ideal level.<\/p>\n\n\n\n

Multi-channel news is fragmented, making it difficult for customers to follow up\uff1a<\/strong><\/p>\n\n\n\n

Company G receives customers at the same time through various channels such as the official website, Facebook, Instagram, WhatsApp, and email. Customer service staff need to frequently switch windows on different platforms to reply.\uff0cCause leakage<\/strong>Received more than 10 inquiries%\uff0c<\/strong>The loss of potential customers is serious, it is difficult for the sales team to centrally manage and follow up high-quality leads efficiently, and the conversion rate has declined significantly.<\/p>\n\n\n\n

In view of the common problems of the above industries, Company G has reached a cooperation with us\uff0cCombine overseas multi-channel message aggregation through AI customer service\uff0c<\/strong>It has realized the opening up and efficient management of the whole chain of customer capital. Only one month after the launch, the retention rate of G's customers increased by 38%, the average time for customer consultation response was shortened to less than 5 seconds, and the sales conversion rate increased by 38%.ROI increased by 45%.<\/strong><\/p>\n\n\n\n

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Mixdesk
AI Agent<\/mark><\/h2>\n\n\n\n

Learn More<\/strong> \u2192<\/a><\/p>\n<\/div><\/div>\n<\/div>

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