{"id":4505,"date":"2025-11-06T10:30:00","date_gmt":"2025-11-06T02:30:00","guid":{"rendered":"https:\/\/mixdesk.com\/blog\/?p=4505"},"modified":"2025-11-05T10:23:20","modified_gmt":"2025-11-05T02:23:20","slug":"customer-relationship","status":"publish","type":"post","link":"https:\/\/mixdesk.com\/blog\/en\/customer-relationship\/","title":{"rendered":"How to use data and trust to win long-term customer relationships? 6 key actions, 50% increase in retention rate%"},"content":{"rendered":"<p><em>Author of this article\uff1a<a href=\"https:\/\/mixdesk.com\/blog\/en\/author\/fiona\/\">Fiona<\/a><\/em><\/p>\n\n\n\n<p>Many people think that \u201ccustomer relationship = sending discounts and giving small gifts\u201d, but in fact, a high-quality customer relationship is a combination of &#034;value exchange + emotional binding\u201d-making customers feel that &#034;buying your products is worry-free and comfortable to communicate with you\u201d, and even \u201dif you don&#039;t buy it, you are willing to keep in touch with you&#034;.. This article jumps out of the misunderstanding of \u201csimply pleasing customers\u201d, disassembles 6 customer relationship operation actions that can be implemented, and integrates them into&nbsp;<a href=\"https:\/\/mixdesk.com\/en\">Mixdesk<\/a>&nbsp;The efficient empowerment program of the tool will help you turn \u201cone-time customers\u201d into \u201cold customers who have been repurchased for a long time and loyal customers who have actively fissioned.&#034;<\/p>\n\n\n<div class=\"wp-block-table-of-contents-block-table-of-contents-block\"><div class=\"eb-parent-wrapper eb-parent-eb-toc-bqte3\"><div class=\"eb-toc-container eb-toc-bqte3  eb-toc-is-not-sticky eb-toc-not-collapsible eb-toc-initially-not-collapsed eb-toc-scrollToTop style-1\" data-scroll-top=\"false\" data-scroll-top-icon=\"fas fa-angle-up\" data-collapsible=\"false\" data-sticky-hide-mobile=\"false\" data-sticky=\"false\" data-scroll-target=\"scroll_to_toc\" data-copy-link=\"false\" data-editor-type=\"\" 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data-smooth=\"true\" data-top-offset=\"\"><div class=\"eb-toc__list-wrap\"><ul class='eb-toc__list'><li><a href=\"#eb-table-content-0\">Why is &#034;customer relationship\u201d the real moat of the enterprise?<\/a><li><a href=\"#eb-table-content-1\">6 key actions of customer relationship, from \u201crenewal\u201d to \u201crepurchase\u201d, full coverage<\/a><ul class='eb-toc__list'><li><a href=\"#eb-table-content-2\">Action 1: Customer layering (add friends\/within 24 hours after the transaction)<\/a><li><a href=\"#eb-table-content-3\">Action 2: New customers \u201cTrust to break the ice\u201d (within 3 days after adding friends)<\/a><li><a href=\"#eb-table-content-4\">Action 3: \u201cExperience lock\u201d for new customers (3-7 days after placing the order)<\/a><li><a href=\"#eb-table-content-5\">Action 4: Select \u201cexclusive activation\u201d (30-90 days after the transaction)<\/a><li><a href=\"#eb-table-content-6\">Action 5: \u201cDeep binding\u201d of high-value customers (once a month after the transaction)<\/a><li><a href=\"#eb-table-content-7\">Action 6: Data recovery (once a month)<\/a><\/li><\/ul><li><a href=\"#eb-table-content-8\">What is the ultimate goal of the customer relationship?<\/a><li><a href=\"#faq\">FAQ<\/a><\/ul><\/div><\/div><\/div><\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\">Why is &#034;customer relationship\u201d the real moat of the enterprise?<\/h2>\n\n\n\n<p>In the competitive environment in 2025, the product gap is getting smaller and smaller. What really determines whether the brand can continue to grow is\u2014\u2014<strong>Quality of customer relationship<\/strong>\u3002<\/p>\n\n\n\n<p>Brands may rely on advertising to get the first deal, but if they want to continue to repurchase, spread word of mouth, and grow at low cost, they rely on customer relationships. Data display\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The cost of acquiring a new customer is 5 times that of maintaining an old customer\uff1b<\/li>\n\n\n\n<li>For every 5% increase in the customer repurchase rate, the profit can be increased by 25%~95%\uff1b<\/li>\n\n\n\n<li>70% of customers leave the brand not because of the product, but because they \u201cdon&#039;t feel valued.\u201d<\/li>\n<\/ul>\n\n\n\n<p>Below, we will start from actual combat and explain in depth the underlying logic and actual combat methods of customer relationships-combined with&nbsp;<strong><a href=\"https:\/\/mixdesk.com\/en\">Mixdesk Intelligent Customer Service System<\/a><\/strong><strong>&nbsp;<\/strong>Let&#039;s see how intelligent tools can make customer management more efficient and humane.<\/p>\n\n\n\n<div class=\"wp-block-cover aligncenter has-small-font-size\" style=\"min-height:237px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-black-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-center is-image-fill has-background\" style=\"background-color:#70d28961;font-size:29px;grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\" style=\"background-image:url(https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1024x659.png);background-position:50% 50%\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"659\" src=\"https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1024x659.png\" alt=\"\" class=\"wp-image-2643 size-full\" srcset=\"https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1024x659.png 1024w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-300x193.png 300w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-768x494.png 768w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1536x989.png 1536w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-18x12.png 18w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-653x420.png 653w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-696x448.png 696w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1068x687.png 1068w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1.png 1616w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-text-align-left has-white-color has-text-color\" style=\"font-size:12px\">Mixdesk is an overseas multi-channel intelligent customer communication platform that can unify multiple channels such as Facebook, Instagram, WhatsApp, Line, Telegram, and Email to help companies communicate and serve customers. Mixdesk also supports AI employee functions, allowing enterprises to achieve more efficient automated customer service.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size is-style-fill\" style=\"font-size:14px\"><a class=\"wp-block-button__link has-background has-text-align-center wp-element-button\" href=\"https:\/\/chat.mix-chat.com\/chatlink.html?eid=bebf26f4921fc35e78530a3a00b4bd96&amp;utm=blog\" style=\"border-radius:13px;background-color:#00da5d\" target=\"_blank\" rel=\"noreferrer noopener\">Consult now<\/a><\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-scaled.jpeg\" alt=\"\" class=\"wp-image-4549\" srcset=\"https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-scaled.jpeg 2560w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-300x200.jpeg 300w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-1024x683.jpeg 1024w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-768x512.jpeg 768w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-1536x1024.jpeg 1536w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-2048x1365.jpeg 2048w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-18x12.jpeg 18w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-630x420.jpeg 630w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-696x464.jpeg 696w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-1068x712.jpeg 1068w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-30-1920x1280.jpeg 1920w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">6 key actions of customer relationship, from \u201crenewal\u201d to \u201crepurchase\u201d, full coverage<\/h2>\n\n\n\n<p>The core of high-quality customer relationship operations is \u201cat the right time, to the right customers, and to do the right thing.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Action 1: Customer layering (add friends\/within 24 hours after the transaction)<\/h3>\n\n\n\n<p><strong>Layered according to &#034;Value + life cycle\u201d, maintenance efficiency is increased by 40%%\uff1a<\/strong>Only by labeling and grading customers first can we avoid &#034;blind maintenance\u201d and spend energy on high-value customers.&nbsp;<\/p>\n\n\n\n<p><strong>Practical points\uff1a<\/strong><\/p>\n\n\n\n<p>Hierarchical dimensions according to the core such as \u201cLife cycle stage\u201d and \u201cCustomer value\u201d<strong>\uff0c<\/strong>Divided into 4 categories<strong>\uff0c<\/strong>Use forms to clarify maintenance priorities; quickly capture customer information through tools, and automatically mark at the same time.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Customer type<\/strong><\/td><td><strong>Hierarchical standard<\/strong><\/td><td><strong>Core requirements<\/strong><\/td><td><strong>Maintenance focus<\/strong><\/td><\/tr><tr><td><strong>New customer (not yet paid)<\/strong><\/td><td>Did not place an order after adding a friend, or the order amount is<\/td><td>Build trust and understand the product<\/td><td>Send value content (such as user guide), light interaction<\/td><\/tr><tr><td><strong>New customers<\/strong><\/td><td>Within 7 days after the first order is placed<\/td><td>Confirm the experience and solve usage problems<\/td><td>After-sales return visit, use guidance<\/td><\/tr><tr><td><strong>Old customer<\/strong><\/td><td>There are more than 2 transactions in 3 months, and the unit price is medium<\/td><td>Cost-effective, exclusive sense of exclusivity<\/td><td>Exclusive benefits, priority experience for new products<\/td><\/tr><tr><td><strong>High-value customers<\/strong><\/td><td>Annual consumption exceeds 5,000 yuan, or bulk purchase customers<\/td><td>Efficiency, customization, priority service<\/td><td>One-to-one exclusive customer service, customized solutions<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/mixdesk.com\/en\">Mixdesk<\/a>&nbsp;Support custom marking rules according to different business scenarios, such as \u201clast active time\u201d, \u201cPurchase intention\u201d, \u201cproduct preference\u201d and other conditions, the system can automatically generate corresponding labels for customers. When customer behavior changes, the label will be updated in real time, so that the customer tiering is always up-to-date. At the same time, customers are automatically classified according to the rules, so companies no longer need to manually organize the forms.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Action 2: New customers \u201cTrust to break the ice\u201d (within 3 days after adding friends)<\/h3>\n\n\n\n<p><strong>Value content + light interaction to avoid \u201cadvertising sense\u201d\uff1a<\/strong>New customers are the most sensitive to \u201chard marketing\u201d, and only by replacing \u201cproduct advertising\u201d with \u201cuseful content\u201d can initial trust be established.&nbsp;<\/p>\n\n\n\n<p><strong>Practical steps\uff1a<\/strong><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>Send \u201cdemand-related value content\u201d<\/strong>: Match content according to customer tags, such as\uff1a\n<ul class=\"wp-block-list\">\n<li><em>Label\u201c<\/em><em><a href=\"https:\/\/mixdesk.com\/blog\/en\/instant-messaging-software\/\">Halloween<\/a><\/em><em>Demand&#034;: Send \u201c3 Halloween jack-o-lantern decoration scenes (with installation drawings)&#034;, copywriting: \u201cSee you pay attention to Halloween decoration~ Share a few scenes with good customer feedback, the installation is super simple, feel free to ask me if you have any questions~\u201d&nbsp;<\/em><\/li>\n\n\n\n<li><em>Label \u201cBulk purchase\u201d: Send \u201c3 pit avoidance points for bulk purchase of LED lights (such as material and logistics timeliness)&#034;, copywriting: \u201cMany bulk customers will step on these pits at the beginning, share it for your reference, if you have specific needs, you can talk to me~\u201d&nbsp;<\/em><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Do \u201clow pressure interaction\u201d<\/strong>: Use \u201cAsk questions\u201d to guide customers to reply and avoid cold scenes, such as\uff1a\n<ul class=\"wp-block-list\">\n<li><em>To C-terminal customers: \u201cDo you prefer warm or cold light for Halloween decorations?&#034; \u201d&nbsp;<\/em><\/li>\n\n\n\n<li><em>To the B-side customer: \u201cYour bulk purchase is mainly used for store decoration or event layout?&#034; \u201d&nbsp;<\/em><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Avoid \u201clow-quality touch\u201c and use tools to do &#034;temperature touch\u201d<\/strong>: In this link, many businesses can easily fall into misunderstandings-relying on manual mass distribution of \u201cthe same greeting\u201d, the result is blocked by customers, and even recognized by the platform as spam.<a href=\"https:\/\/mixdesk.com\/blog\/en\/facebook-messenger\/\">Title<\/a>\u3002 In fact, &#034;mass distribution\u201d is not a problem, the key is<strong>How to send it in bulk, who to send it to, and what to send<\/strong>\u3002<\/li>\n<\/ol>\n\n\n\n<p>This is the value of smart tools. To&nbsp;<a href=\"https:\/\/mixdesk.com\/en\">Mixdesk<\/a>&nbsp;For example, it can help you achieve high-quality layered reach in the \u201dnew customer ice breaking&#034; stage.\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Intelligent anti-sealing control mechanism<\/strong>: The system adopts the methods of \u201dmulti-conversation rotation\u201c and \u201dmulti-account rotation&#034; to avoid repeated triggering of platform risk control, and the anti-blocking rate is significantly higher than the traditional mass distribution method.<\/li>\n\n\n\n<li><strong>Accurate label mass distribution<\/strong>: Support the import of customer information from the customer database or external forms, and push it in groups according to \u201cinterests, regions, purchase stages\u201d and other conditions to achieve hierarchical ice-breaking, so that each message is like \u201cexclusive communication\u201d instead of \u201cmass advertising\u201d.<\/li>\n<\/ul>\n\n\n\n<p>At this stage, the key to building trust is not to \u201csend more\u201d, but to \u201csend it accurately.\u201d Use intelligent tools instead of mechanical mass distribution, so that every \u201cice breaking\u201d is more like a natural exchange, rather than a passive sales message.&nbsp;<a href=\"https:\/\/mixdesk.com\/en\">Mixdesk<\/a>&nbsp;The logic is not &#034;faster mass distribution\u201d, but \u201csmarter communication\u201d. Through differentiated content, intelligent rotation mechanism and security anti-blocking strategy, you can reach in batches without being blunt, while automated communication retains temperature.<\/p>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li><strong>Pit avoidance reminder<\/strong>: Do not send &#034;meaningless greetings\u201d (such as \u201care you there?&#034; \u201d), do not post \u201clinks to all categories of products\u201d to avoid customers feeling that \u201cyou just want to sell the goods.\u201d<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Action 3: \u201cExperience lock\u201d for new customers (3-7 days after placing the order)<\/h3>\n\n\n\n<p><strong>Take the initiative to visit + solve the problem, repurchase the seeds and bury them\uff1a<\/strong>The \u201csense of experience\u201d of the first transaction directly determines whether the customer will repurchase, take the initiative to follow up on the \u201cusage\u201d and solve potential problems, which can greatly increase the willingness to repurchase.&nbsp;<\/p>\n\n\n\n<p><strong>Practical steps\uff1a<\/strong><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>Logistics node follow-up<\/strong>: When the package is shipped and signed for, take the initiative to synchronize the progress, such as: \u201cYour LED light has been signed for ~ If you have any installation problems after unboxing, please feel free to contact me to install the video. You may need to pay attention to the wiring method for the first time~\u201d&nbsp;<\/li>\n\n\n\n<li><strong>Return visit after use<\/strong>: 3 days after the customer signs for it, a \u201clight return visit\u201d will be sent, for example: &#034;I want to ask how is your experience with LED lights?&#034; Have you encountered any situations where it does not light up or flashes? \u201d&nbsp;<\/li>\n\n\n\n<li><strong>Problem solving + Paving the way for repurchase<\/strong>: If the customer has a problem, quickly provide a solution (such as sending a repair tutorial, arranging a reissue); if the customer feedback is good, take advantage of the situation to provide &#034;follow-up benefits\u201c, such as: &#034;I&#039;m glad you think it&#039;s easy to use~ We will issue the same series of Christmas models in the future, and the old customers will have the right to purchase first, and then in advance.Tell you~\u201d&nbsp;<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Action 4: Select \u201cexclusive activation\u201d (30-90 days after the transaction)<\/h3>\n\n\n\n<p><strong>Differentiated benefits + emotional interaction to avoid &#034;preferential dependence\u201d\uff1a<\/strong>There is no shortage of \u201csmall discounts\u201d for old customers. What is missing is the \u201cfeeling of being valued\u201d. Using \u201cexclusive benefits + emotional links\u201d can increase the repurchase rate by 50%.&nbsp;<\/p>\n\n\n\n<p><strong>Practical steps\uff1a<\/strong><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>Exclusive welfare design<\/strong>: Welfare should be \u201cnon-inclusive and justified\u201d, such as\uff1a\n<ul class=\"wp-block-list\">\n<li><em>Exclusive price for old customers: \u201cYou are our old customer. This new product has an exclusive price for you, which is 15% lower than the previous new price, only for today~\u201d&nbsp;<\/em><\/li>\n\n\n\n<li><em>Personalized recommendation: &#034;Remember that you bought red jewelry last time. The new earrings of the same series match well. I left you 2 pairs. Would you like to take a look? \u201d&nbsp;<\/em><\/li>\n\n\n\n<li><em>Holiday care: On the customer&#039;s birthday\/local holiday, send \u201cno threshold small benefits\u201d, such as: &#034;Happy Birthday! I sent you a 50 yuan no threshold coupon, available within 7 days, pick something you like~\u201d&nbsp;<\/em><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Emotional interaction skills<\/strong>: Occasionally talk about &#034;non-product topics\u201d to get closer, such as\uff1a\n<ul class=\"wp-block-list\">\n<li><em>To Bao Ma customer: \u201cBefore I saw you, I said that children like Halloween decorations. Have you taken your children to pick pumpkins recently? \u201d&nbsp;<\/em><\/li>\n\n\n\n<li><em>To the B-side customer: \u201cYour store should be very busy with Halloween activities, right? Do we need to arrange replenishment in advance? \u201d&nbsp;<\/em><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Pit avoidance reminder<\/strong>: Benefits do not need to \u201duse money every time\u201c, such as \u201dpriority delivery, free engraving\u201c and other low-cost benefits, which are more exclusive than \u201dfull reduction&#034;.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Action 5: \u201cDeep binding\u201d of high-value customers (once a month after the transaction)<\/h3>\n\n\n\n<p><strong>Customized service + long-term value, become a &#034;loyal customer\u201d\uff1a<\/strong>&nbsp;For companies, high-value customers are the core of profit and reputation. They bring the most repurchase, recommendation and long-term cooperation opportunities. However, such customers are often demanding, communicate frequently, and are sensitive to response speed. Manual maintenance alone is not only easy to fatigue, but may also cause loss due to delays or inconsistent information. If you want them to truly &#034;stay for a long time and buy more\u201d, you need to add systematization and systematization to the service.<a href=\"https:\/\/mixdesk.com\/blog\/en\/cross-border-omni-channel-intelligent-customer-service-system\/\">Intelligence<\/a>The support.<\/p>\n\n\n\n<p><strong>Practical steps\uff1a<\/strong><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>Dedicated service configuration<\/strong>: Assign \u201cdedicated customer service\u201d to high-value customers, such as: &#034;You are our important customer, and I am specifically responsible for following up on your needs. If you have any questions, please feel free to contact me without waiting in line~\u201d&nbsp;<\/li>\n\n\n\n<li><strong>Customized support<\/strong>: Provide additional value according to customer needs, such as\uff1a\n<ul class=\"wp-block-list\">\n<li><em>Batch customers on the B side: \u201cI know you want 100 LED lights per month. We have reserved exclusive inventory for you. You don&#039;t have to wait for production. You can ship it in 2 days after placing the order~\u201d&nbsp;<\/em><\/li>\n\n\n\n<li><em>C-end high-consumption customers: \u201cWe have a new limited edition of your favorite designer series. We left you one piece in advance. Do you need to reserve it for you?&#034; \u201d<\/em><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Long-term value output<\/strong>: Share industry information that is helpful to customers, such as sending the \u201c2025 Christmas Decoration Trend Report\u201d to customers on the B side, and \u201chome furnishing skills\u201d to customers on the C side, so that customers feel that \u201ccooperating with you can not only buy products, but also get information.\u201d<\/li>\n\n\n\n<li><strong>Smart tool empowerment\uff1a<\/strong>It has evolved from \u201cartificial relationship\u201d to \u201cintelligent management\u201d. Although manual follow-up is meticulous, it faces dozens or even hundreds of high-value customers.\uff0c<a href=\"https:\/\/mixdesk.com\/blog\/en\/customer-service-cost-calculation\/\">People alone can&#039;t be too busy.<\/a>At this time, an intelligent customer service system can become the \u201csecond hand\u201d of an enterprise.<\/li>\n<\/ol>\n\n\n\n<p>To&nbsp;<strong><a href=\"https:\/\/mixdesk.com\/en\">Mixdesk Intelligent Customer Service System<\/a><\/strong>For example\uff1a<\/p>\n\n\n\n<div class=\"wp-block-cover aligncenter has-small-font-size\" style=\"min-height:237px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-black-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-center is-image-fill has-background\" style=\"background-color:#70d28961;font-size:29px;grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\" style=\"background-image:url(https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1024x659.png);background-position:50% 50%\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"659\" src=\"https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1024x659.png\" alt=\"\" class=\"wp-image-2643 size-full\" srcset=\"https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1024x659.png 1024w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-300x193.png 300w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-768x494.png 768w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1536x989.png 1536w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-18x12.png 18w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-653x420.png 653w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-696x448.png 696w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1068x687.png 1068w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1.png 1616w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-text-align-left has-white-color has-text-color\" style=\"font-size:12px\">Mixdesk is an overseas multi-channel intelligent customer communication platform that can unify multiple channels such as Facebook, Instagram, WhatsApp, Line, Telegram, and Email to help companies communicate and serve customers. Mixdesk also supports AI employee functions, allowing enterprises to achieve more efficient automated customer service.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size is-style-fill\" style=\"font-size:14px\"><a class=\"wp-block-button__link has-background has-text-align-center wp-element-button\" href=\"https:\/\/chat.mix-chat.com\/chatlink.html?eid=bebf26f4921fc35e78530a3a00b4bd96&amp;utm=blog\" style=\"border-radius:13px;background-color:#00da5d\" target=\"_blank\" rel=\"noreferrer noopener\">Consult now<\/a><\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright is-resized\"><img decoding=\"async\" width=\"1620\" height=\"1500\" src=\"https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-29.png\" alt=\"\" class=\"wp-image-4548\" style=\"aspect-ratio:1;width:335px;height:auto\" srcset=\"https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-29.png 1620w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-29-300x278.png 300w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-29-1024x948.png 1024w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-29-768x711.png 768w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-29-1536x1422.png 1536w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-29-13x12.png 13w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-29-454x420.png 454w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-29-696x644.png 696w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2025\/10\/image-29-1068x989.png 1068w\" sizes=\"(max-width: 1620px) 100vw, 1620px\" \/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li><strong>AI staff = exclusive customer service that will never be offline<\/strong> <\/li>\n<\/ul>\n\n\n\n<p>Mixdesk supports custom AI employee settings, such as\uff1a <\/p>\n\n\n\n<p><em>Configure a \u201cprofessional and stable\u201d AI customer service for VIP customers, focusing on after-sales and repurchase reminders\uff1b<\/em><\/p>\n\n\n\n<p><em>Configure a \u201cwarm and lively\u201d welcome AI for new customers to guide them to understand new products and promotions.<\/em><\/p>\n\n\n\n<p>these <a href=\"https:\/\/mixdesk.com\/blog\/en\/intelligent-robot\/\">AI staff<\/a>Integrating advanced top-level language models such as ChatGPT and DeepSeek, it can understand the context, recognize intent, and maintain the brand tone consistent like a real person. When you are not online, it can still maintain professional and natural communication, so that customers are always &#034;connected&#034;.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Automated Workflow = Accompany the whole process from first contact to repurchase<\/strong> Mixdesk<a href=\"https:\/\/mixdesk.com\/blog\/en\/whatsapp-and-facebook-ai\/\">automation<\/a>The process can automatically trigger actions based on the set business scenario and customer behavior\uff1a\n<ul class=\"wp-block-list\">\n<li>Customer&#039;s first consultation \u2192 The system recognizes the language, automatically labels and sends a welcome message\uff1b<\/li>\n\n\n\n<li>Customers ask standard questions \u2192 AI automatically calls the template to reply instantly\uff1b<\/li>\n\n\n\n<li>The customer enters the \u201corder number&#034;\u2192 The system automatically queries the logistics information\uff1b<\/li>\n\n\n\n<li>The customer shows the intention to purchase \u2192 automatically transfer to manual customer service for follow-up.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p>Through tools, you no longer need to manually filter messages and find records, but let AI help you complete basic tasks and intelligent judgments, and the time for manual customer service can also be reserved for valuable relationship management.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Action 6: Data recovery (once a month)<\/h3>\n\n\n\n<p><strong>Look at the core indicators and optimize the maintenance strategy\uff1a<\/strong>Customer relationship operations are not \u201cbased on feelings\u201d, and only by using data to find \u201cwhich types of customers are lost a lot and which maintenance methods are effective\u201d can they be continuously optimized.&nbsp;<\/p>\n\n\n\n<p><strong>Core recovery indicators + optimization direction\uff1a<\/strong><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>Customer retention rate<\/strong>: Calculate the &#034;30-day\/90-day retention rate\u201d. If the retention rate of new customers is low, it means that \u201ctrust breaking the ice is not done well\u201d, and the value content needs to be optimized; if the retention rate of old customers is low, it means that \u201cthe sense of exclusivity is insufficient\u201d, and the welfare design needs to be adjusted.&nbsp;<\/li>\n\n\n\n<li><strong>Interactive open rate<\/strong>: Statistics on the &#034;open rate of messages sent to customers\u201d. If the open rate is less than 20%, it means \u201cthe sending time is wrong\u201d or \u201cthe content is unattractive\u201d. Different time periods and content types need to be tested.&nbsp;<\/li>\n\n\n\n<li><strong>Repurchase trigger point<\/strong>: Look at \u201cthe last action before the customer repurchases\u201d, such as \u201crepurchase after receiving exclusive benefits\u201d and \u201crepurchase after seeing new product recommendations\u201d. The frequency of such actions can be increased in the future.&nbsp;<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">What is the ultimate goal of the customer relationship?<\/h2>\n\n\n\n<p>Not to let customers buy more, but<strong>Make customers more willing to stay<\/strong>\u3002 The most successful customer relationship management is not sales, but companionship-you show up when the customer needs it, and you are silent when the customer is satisfied. A stable customer relationship network is the strongest growth engine of an enterprise.<\/p>\n\n\n\n<p><a href=\"https:\/\/mixdesk.com\/en\">Mixdesk<\/a>&nbsp;The intelligent customer service system makes this kind of &#034;long-term companionship&#034; possible\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>It understands the customer&#039;s language, rhythm and preferences\uff1b<\/li>\n\n\n\n<li>It helps you remember every interaction\uff1b<\/li>\n\n\n\n<li>It makes the brand no longer \u201ccold&#034;, but \u201cwarm\u201d.<\/li>\n<\/ul>\n\n\n\n<p>If a customer trusts you once, it is a transaction; if they trust you ten times, it is a brand. In this era of intelligence\uff0c<a href=\"https:\/\/mixdesk.com\/en\">Mixdesk<\/a>&nbsp;Let customer relationships move from \u201dhuman-driven&#034; to &#034;intelligent collaboration\u201d\uff1a<\/p>\n\n\n\n<p>Make customers more satisfied, make communication more efficient, and make relationships more lasting.<\/p>\n\n\n\n<div class=\"wp-block-cover aligncenter has-small-font-size\" style=\"min-height:237px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-black-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-center is-image-fill has-background\" style=\"background-color:#70d28961;font-size:29px;grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\" style=\"background-image:url(https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1024x659.png);background-position:50% 50%\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"659\" src=\"https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1024x659.png\" alt=\"\" class=\"wp-image-2643 size-full\" srcset=\"https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1024x659.png 1024w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-300x193.png 300w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-768x494.png 768w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1536x989.png 1536w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-18x12.png 18w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-653x420.png 653w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-696x448.png 696w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1-1068x687.png 1068w, https:\/\/mixdesk.com\/blog\/wp-content\/uploads\/2024\/12\/\u6d77\u5916\u5ba2\u670d\u7cfb\u7edf1.png 1616w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-text-align-left has-white-color has-text-color\" style=\"font-size:12px\">Mixdesk is an overseas multi-channel intelligent customer communication platform that can unify multiple channels such as Facebook, Instagram, WhatsApp, Line, Telegram, and Email to help companies communicate and serve customers. Mixdesk also supports AI employee functions, allowing enterprises to achieve more efficient automated customer service.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-3 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size is-style-fill\" style=\"font-size:14px\"><a class=\"wp-block-button__link has-background has-text-align-center wp-element-button\" href=\"https:\/\/chat.mix-chat.com\/chatlink.html?eid=bebf26f4921fc35e78530a3a00b4bd96&amp;utm=blog\" style=\"border-radius:13px;background-color:#00da5d\" target=\"_blank\" rel=\"noreferrer noopener\">Consult now<\/a><\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">FAQ<\/h2>\n\n\n\n<p><strong>Q1: Do SMEs also need a customer relationship management system?<\/strong> <\/p>\n\n\n\n<p>A: Of course it is needed. Customer relationship management is not just exclusive to large companies. Mixdesk provides a lightweight version of the solution to help small and medium-sized sellers achieve customer layering, automated follow-up and data tracking at low cost.<\/p>\n\n\n\n<p><strong>Q2: Can the customer relationship management system replace manual customer service?<\/strong> <\/p>\n\n\n\n<p>A: It can&#039;t be completely replaced, but it can greatly improve efficiency. AI customer service can handle 80% of routine inquiries, allowing manual focus on high-value customer communication.<\/p>\n\n\n\n<p><strong>Q3: How can customers not feel disturbed by \u201dautomation&#034;?<\/strong> <\/p>\n\n\n\n<p>A: The key lies in \u201cpersonalization variables\u201d and &#034;scene triggering&#034;. Mixdesk supports inserting customer names, order numbers, preferred products and other information in mass distribution templates, which are automated without losing temperature.<\/p>\n\n\n\n<p><strong>Q4: How to ensure the security of data using the customer relationship management system?<\/strong> <\/p>\n\n\n\n<p>A: High-quality systems such as Mixdesk use top-of-the-line encryption technology, end-to-end encryption and hierarchical rights management, and data is stored in Amazon Web Services to ensure data security and compliance.<\/p>\n\n\n\n<p><strong>Q5: Does Mixdesk support multilingual customer relationship management?<\/strong> <\/p>\n\n\n\n<p>A: Support. The system has built-in real-time translation in more than 100 languages and can upload a custom term base, which is particularly suitable for cross-border merchants to communicate with global customers.<\/p>","protected":false},"excerpt":{"rendered":"<p>This article breaks away from the misconception of \"merely pleasing customers\", dissecting six practical customer relationship operation actions and integrating them into the efficient empowerment solution of Mixdesk tools to help you transform \"one-time customers\" into \"long-term repeat customers and loyal customers who actively spread the word\".<\/p>","protected":false},"author":5,"featured_media":4517,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_eb_attr":"","footnotes":""},"categories":[90],"tags":[],"class_list":{"0":"post-4505","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-cross-border"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - 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