LINE Official Account · Customer service & automation

Run LINE customer service and engagement from one workspace.

Connect your LINE Official Account to manage conversations, automate service, send broadcasts and route customers to the right account or teammate.

  • LINE Official Account
  • Automated workflows
  • Broadcast messaging
  • Routing links

Built for teams managing customer conversations across channels

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7,000+businesses growing with MixdeskMixdesk
27+languages supportedAcross every channel
8customer channels in one workspaceOne shared inbox
$0per-seat feesEvery plan

Mixdesk does not charge per seat. A platform subscription and channel messaging charges may apply depending on your plan and usage.

The short answer

What is LINE Official Account customer service?

LINE Official Account customer service is the process of receiving, managing and responding to customer conversations through a business's LINE Official Account.

With Mixdesk, businesses can connect their LINE Official Account to a shared customer service workspace, automate welcome messages and routing, assign conversations to the right agent, send broadcast messages and manage customer engagement from one place.

Receive and reply to LINE messages from Mixdesk. Centralize LINE customer conversations with your team's other channels in one shared workspace.

Automate greetings, assignments and tagging. Define what happens when a customer starts a conversation — without manual intervention.

Let customers trigger workflows through feedback buttons. Add selectable options to messages so customers choose their own path through your workflow.

Send notifications and campaigns through LINE broadcasts. Create and send targeted broadcast messages to selected audiences from Mixdesk.

Route incoming traffic across different LINE accounts. Use routing links and QR codes to distribute new customers across multiple LINE Official Accounts.

Mixdesk supports LINE Official Accounts only. Personal LINE accounts are not supported.

Get connected

Connect your LINE Official Account through the Messaging API.

Mixdesk connects to LINE through the official LINE Messaging API and Webhooks.

  1. 01

    Enable the Messaging API

    Open your LINE Official Account settings and enable the Messaging API for the account you want to connect.

  2. 02

    Get your channel credentials

    Copy the Channel ID and Channel Secret generated for your LINE Messaging API channel.

  3. 03

    Add the account to Mixdesk

    In your Mixdesk workspace, open the channel integration area, select LINE and add your Channel ID and Channel Secret.

  4. 04

    Enable Webhooks

    Enable Webhooks in your LINE Official Account settings and turn on Use webhook in the LINE Developers Console.

A LINE Official Account with the Messaging API enabled is required. Personal LINE accounts cannot be connected to Mixdesk.

One workspace. Automated workflows.

Receive LINE messages and automate your customer service in Mixdesk.

Bring LINE conversations into a shared workspace and automate the repetitive parts.

  • Receive and reply to LINE messages from Mixdesk

  • Send automated welcome messages when a customer starts a conversation

  • Assign conversations to human agents or AI Agents

  • Apply tags and route customers automatically

Turn repetitive service steps into reusable workflows.

Let customers choose what happens next

Turn a LINE message into the next step of the workflow.

Mixdesk supports customer feedback buttons on LINE. Add options to automated messages so customers can choose what they need, then use their selection to trigger the next action in your workflow.

  • Let customers choose what they need
  • Trigger the next automation step
  • Route inquiries to the right team
See how automation works

Keep customers engaged

Send LINE campaigns and notifications from Mixdesk.

Create LINE broadcast tasks in Mixdesk to send campaign messages, announcements and notifications to customers through your connected LINE Official Account. Select the relevant audience from your existing contacts and manage messaging tasks from the same workspace your team uses for customer conversations.

  • Send campaigns and customer notifications
  • Target audiences using existing contacts and tags
  • Manage broadcasts from Mixdesk
See campaigns and broadcasts

LINE messaging availability, message quotas and fees depend on your LINE Official Account plan and LINE's current Messaging API rules.

Control where new LINE customers go

Route traffic across LINE accounts before the conversation starts.

Create routing links and QR codes in Mixdesk to distribute incoming customers across selected LINE accounts. This gives teams more control when several LINE accounts are used for different markets, teams or customer acquisition campaigns.

Random routing. Distribute new visitors randomly across selected LINE accounts.

Sequential routing. Send visitors to LINE accounts in sequence.

Routing limits. Set daily routing limits for individual accounts when you need more control over traffic distribution.

Persistent routing. Where configured, repeat visitors can be directed back to the account they were initially assigned to.

One campaign link. Multiple LINE accounts. Controlled distribution.

One customer, many channels

LINE doesn't have to be another isolated customer-service system.

Customers may contact your business through LINE, WhatsApp, Instagram, Messenger, TikTok, email or your website. Mixdesk brings connected channels into one workspace so teams can manage conversations, automation and customer engagement without operating separate inboxes. Support across 27+ languages included.

Explore Omnichannel

Bring the whole customer team in. Not another seat fee.

Let Customer Service, Sales and Operations work together on LINE conversations without paying for every additional teammate.

$0No per-seat fees. Add teammates without adding seat cost.

Platform and usage limits may apply depending on your Mixdesk plan. LINE messaging fees and quotas are determined separately by LINE. See plan limits

LINE with Mixdesk

Frequently asked questions

What teams ask before connecting a LINE Official Account to a shared, automated workspace.

Can I connect LINE to Mixdesk?
Yes. Mixdesk supports connecting LINE Official Accounts through the LINE Messaging API.
Can I connect a personal LINE account?
No. Mixdesk's current LINE integration supports LINE Official Accounts only. Personal LINE accounts are not supported.
What do I need to connect a LINE Official Account?
Your LINE Official Account needs the Messaging API enabled. You'll use the Channel ID and Channel Secret generated by LINE when adding the account to Mixdesk, and Webhooks must also be enabled.
Can my team receive and reply to LINE messages in Mixdesk?
Yes. Once the LINE Official Account is connected, your team can centrally receive and reply to supported LINE customer messages from the Mixdesk workspace.
Can I automate LINE customer service?
Yes. Mixdesk automation workflows can send messages, assign conversations, apply customer or conversation tags and trigger additional actions based on configured rules. See how automation works.
Does LINE support customer feedback buttons in Mixdesk?
Yes. LINE is one of the channels that supports Mixdesk customer feedback buttons. Customers can select an option in a message and their selection can trigger the next step of an automation workflow.
Can I send LINE broadcast messages from Mixdesk?
Yes. LINE Official Account is supported as a channel for Mixdesk broadcast messaging. You can create broadcast tasks and select audiences from contacts already available in Mixdesk. Actual messaging availability, quotas and fees depend on your LINE Official Account plan and LINE's current messaging rules. See campaigns and broadcasts.
Can Mixdesk route customers across multiple LINE accounts?
Yes. Mixdesk routing links and QR codes can distribute customers across selected LINE accounts using random or sequential routing. You can also configure routing limits and, where enabled, return repeat visitors to the same account.
Does Mixdesk charge per seat?
No. Mixdesk does not charge per-seat fees. Plan and usage limits may still apply. LINE messaging fees are separate and are determined by LINE. See the full plan comparison.

LINE, automated

Turn LINE conversations into ongoing customer relationships.

Connect your LINE Official Account, automate repetitive customer-service workflows and give your team one place to manage conversations and customer engagement.

No credit card · No per-seat fees